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| Course Title: |
Principles of Mangement 2 |
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| Course Code: |
EA121 |
Program: |
Marketing and International Business |
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| COURSE AIM |
This course introduces the contemporary approaches to management. It provides a strong background on the main management functions from a practical point of view and establishes a distinctive emphasis on the manager's skills required to cope with today's changing environment. |
| COURSE OBJECTIVES |
- To provide a sound foundation for understanding the key issues in the field of management.
- To offer a strong practical focus and cover the latest research studies in contemporary management
- To help students build analytical, diagnostic, team-building, and writing skills by getting them engaged in real life cases and experiential exercises.
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